Sephora Canada Transforms The Bentway into Community Oasis for 20th Anniversary Celebration
Toronto – Sephora Canada, a leading beauty retailer, is marking its 20th anniversary in style by unveiling a transformative project in the heart of Toronto. Beauty at The Bentway, a collaboration between Sephora Canada and The Bentway, promises to breathe new life into a previously underutilized space, offering Torontonians a vibrant community oasis inspired by Clean and Planet Aware values.
Scheduled to open on June 6th and continuing its run into 2025, Beauty at The Bentway is set to redefine outdoor community spaces in the city. Located under the Gardiner Expressway just west of Bathurst Street at 250 Fort York Blvd, the initiative aims to provide a haven for residents seeking open-air environments to gather, connect, and enjoy mindful living.
At the heart of Beauty at The Bentway lies a commitment to sustainability and community engagement. The space will feature stunning art installations by local artist Avril Wu, providing visitors with a visual feast that complements the natural beauty of the surroundings. Communal tables and bike parking areas offer opportunities for socializing and relaxation, while free classes inspired by Sephora’s Clean and Planet Aware principles, hosted in collaboration with local businesses like Good Space and Studio Mooi, will empower residents to make more conscious choices about their lifestyles and beauty routines.
“Allison Litzinger, SVP, Marketing, Sephora Canada,” emphasized the importance of community in Sephora’s beauty experience, stating, “We were inspired to create something beautiful at The Bentway to foster a sense of belonging and to bring to life our commitment to doing good for people, the planet, and the beauty industry.”
David Carey, Co-Executive Director of The Bentway, echoed this sentiment, expressing excitement about the partnership with Sephora Canada and the positive impact Beauty at The Bentway will have on the community. “We’re so thrilled to partner with Sephora in continuing our work to unlock new public spaces for Toronto – and we know that through its run into 2025, Beauty at The Bentway will really deliver for our community.”
Sephora Canada’s Clean and Planet Aware initiatives, which set high standards for product ingredients and environmental sustainability, serve as the guiding principles behind Beauty at The Bentway. The retailer’s commitment to offering effective products without harmful ingredients and promoting eco-friendly practices resonates with Toronto’s environmentally conscious population.
As part of its global efforts to promote clean beauty and sustainability, Sephora Canada recently harmonized its Clean at Sephora and Planet Aware at Sephora programs, ensuring consistency and transparency across its markets worldwide. The new seals introduced by Sephora allow customers to easily identify products that meet the company’s stringent criteria for clean and planet-aware beauty.
Beauty at The Bentway represents a milestone in Sephora Canada’s journey towards promoting responsible beauty practices and community engagement. As Toronto residents eagerly anticipate the opening of this unique space, it stands as a testament to the power of collaboration and innovation in creating a more sustainable and inclusive city.
For more information about Beauty at The Bentway, visit @sephoracanada on Instagram, and sign up for Sephora Canada’s free Kundalini-inspired class with Good Space and free Kintsugi Class with Studio Mooi.