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Ruffles and KFC Heat Up Summer with Spicy New Collaboration

TORONTO – As temperatures soar this summer, Ruffles and KFC are turning up the heat with a mouthwatering partnership that’s set to spice up snack time across Canada. Introducing the Ruffles Double Crunch KFC Zinger flavored potato chips, a fusion of KFC’s renowned Zinger Sandwich spices and Ruffles’ signature crunch, promising a bold snacking experience like no other.

The collaboration doesn’t stop there. In a nod to summer refreshment, Ruffles and KFC have unveiled the Plunge Bucket: a limited-edition, KFC bucket-shaped cold plunge tub, complete with a built-in holder for your bag of Ruffles Double Crunch KFC Zinger chips. It’s the ultimate way to cool down while indulging in the fiery flavors that define the Zinger experience.

“Ruffles’ famous ridges and the Zinger’s spicy flavours are a match made in heaven, bringing Canadians our boldest and spiciest collab yet,” says Jess Spaulding, Chief Marketing Officer, PepsiCo Foods Canada. “And for a collab this hot, we wanted to do something to help cool you down. Our Plunge Bucket puts a novel spin on the cold plunge phenomenon in a way that only Ruffles and KFC could.”

Katherine Bond-Debicki, Chief Marketing Officer of KFC Canada, echoed the sentiment, saying, “Zinger is one of our most iconic recipes and the Zinger Sandwich is one of our most loved products around the world – bringing spicy flavour and a crispy texture to the world’s best tasting fried chicken. We are so excited to celebrate the Zinger this summer and are bringing the heat with the Ruffles partnership launching Ruffles Double Crunch KFC Zinger chips”

To celebrate the launch, Ruffles and KFC are offering Canadians a chance to win their own Plunge Bucket. Starting this Friday, participants can enter the contest via @rufflescanada on TikTok or Instagram.

Look for Ruffles Double Crunch KFC Zinger chips, along with the return of Ruffles Original Recipe Chicken chips, available at select KFC locations and retailers nationwide. Whether you’re craving a spicy kick or a nostalgic taste of KFC, this collaboration promises to satisfy all summer long.

For more information and updates, visit GTA Today or follow @GTAWeeklyNews on social media.

Tiana Squire

Tiana Squire is our Leisure and Lifestyle Writer, dedicated to covering a wide array of topics including restaurants & bars, fashion, travel and tourism, family events and entertainment. With a passion for exploring and sharing the best in leisure experiences, Tiana brings her unique perspective and enthusiasm to each piece she writes. For inquiries or feedback, contact Tiana at tiana.squire@gtaweekly.ca.

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