Ontario Invests $38M to Transform Wasaga Beach into Premier Tourism Destination

WASAGA BEACH — The Ontario government is investing nearly $38 million to establish Destination Wasaga, a major tourism initiative designed to enhance the world’s longest freshwater beach, revitalize the downtown, and restore the historic Nancy Island Historic Site. Announced by Premier Doug Ford and included in the 2025 Ontario Budget, the investment marks a turning point for one of the province’s most iconic summer getaways.

“We’re helping bring this important part of Ontario’s history back to life and working with the municipality to revitalize the downtown, create jobs and welcome tourists,” said Premier Doug Ford.

Key Investments in Destination Wasaga:

• $25 million to restore Nancy Island Historic Site and transfer its oversight to the Ministry of Tourism, Culture and Gaming (MTCG).

• $11 million through the Municipal Housing Infrastructure Program to reconstruct roadways and support over 3,000 new homes.

• $2 million to support the Town of Wasaga Beach’s tourism planning for downtown redevelopment.

Ontario will also begin the process of transferring a portion of provincially owned beachfront to the town, under the condition that it remains public.

“This is a historic investment in Wasaga Beach and Nancy Island,” said Mayor Brian Smith. “It will transform our downtown, expand tourism, support growth and secure Wasaga’s future as Ontario’s summer playground.”

Revitalizing a Site of National Heritage

Nancy Island tells the dramatic story of the War of 1812, where the HMS Nancy faced off against American schooners in a key moment of Canada’s military past. The site contains the ship’s charred hull, a museum, theatre, and replica lighthouse — all of which are in urgent need of preservation.

“This revitalization will draw more visitors to local attractions, restaurants, and businesses,” said Stan Cho, Minister of Tourism, Culture and Gaming.

Supporting Tourism, Housing and Infrastructure

The investment in Wasaga Beach is part of the Ford government’s broader strategy to:

• Protect Ontario’s local economies amid rising global tariffs.

• Promote year-round tourism across Ontario.

• Support housing growth with major infrastructure investments.

“We’re helping unlock more than 3,000 homes and rebuild critical infrastructure,” said Minister of Infrastructure Kinga Surma.

“This is not just about preserving history — it’s about building the future,” added MPP Brian Saunderson, Simcoe—Grey.

The project will be overseen by Huronia Historical Parks, which also manages Sainte-Marie among the Hurons and Discovery Harbour.

“We are excited to extend our legacy to Nancy Island,” said Will Baird, General Manager, Huronia Historical Parks.

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