LEGO Play Sparks Creativity and Family Bonding This March Break

TORONTO – As March Break approaches, families across Canada are looking for exciting ways to keep their children entertained. The LEGO Group is offering a lineup of creative and engaging sets that promise hours of fun, learning, and imaginative play—perfect for at-home activities or travel adventures.

Building with LEGO bricks goes beyond just playtime. According to the LEGO Group’s 2024 Play Well Adults study, 81% of Canadian adults agree that LEGO play strengthens family bonds, making it a great way for parents and children to connect during the break. Additionally, the LEGO Group’s 2024 Play Well Parents and Children study found that 98% of Canadian parents believe LEGO play fosters a growth mindset in kids, helping them develop problem-solving skills and creativity.

This year, the LEGO Group is introducing a collection of sets designed to inspire exploration and learning. From prehistoric dinosaurs to space exploration, these sets encourage kids to stretch their imaginations and create memorable experiences. The benefits extend beyond entertainment, with 89% of Canadian children in the same study reporting that LEGO play helps them learn new things.

Families can explore a variety of new LEGO sets this March Break, including:

• LEGO® Classic Creative Dinosaurs (SKU 11041) ($44.99 CAD, 450 pieces) – Includes five dinosaur figures, such as a T. rex, triceratops, and baby T. rex in an egg, with special eye and mouth pieces for customization.
• LEGO® City Helicopter, Fire Truck & Submarine Remix (SKU 60462) ($79.99 CAD, 874 pieces) – Features three modular builds, including a police helicopter, exploration submarine, and fire truck, each with realistic play functions.
• LEGO® DREAMZzz™ Cooper’s Gaming Controller Jet (SKU 71489) ($24.99 CAD, 266 pieces) – A transforming video game controller that can switch between a game speeder and a game copter, complete with stud shooters and an opening cockpit.
• LEGO® Creator 3-in-1 Wild Animals: Panda Family (SKU 31165) ($49.99 CAD, 626 pieces) – Offers three different animal playsets, allowing kids to build and rebuild a panda family, an orca and calf, or a penguin and chick.
• LEGO® Creator 3-in-1 Space Robot (SKU 31164) ($29.99 CAD, 281 pieces) – Provides three space-themed builds: a robot, a space dog, or a space rocket, each with posable features and a light brick for added excitement.
• LEGO® Minecraft® The Baby Pig House (SKU 21268) ($24.99 CAD, 238 pieces) – A pig-shaped house with a farm plot, a field for a baby pig, and characters including a hero in a wolf skin and a zombified piglin.

Available at LEGO.ca, LEGO stores, and select retailers across Canada, these sets feature a range of exciting themes, including thrilling vehicles, wild animals, futuristic robots, and Minecraft® creations. Whether families are staying home or traveling, LEGO sets provide an engaging way to make the most of March Break.

For those looking to spark creativity, strengthen family connections, and provide enriching playtime, LEGO sets offer something for everyone this March Break.

SOURCES: LEGO Group