Clearly Canadian Named Official Sparkling Water of the Toronto Blue Jays

TORONTO – Toronto Blue Jays fans will have a refreshing new way to quench their thirst at Rogers Centre this season. Clearly Canadian has been named the Official Sparkling Water of the Toronto Blue Jays, the company announced today in a multi-year partnership with Canada’s Major League Baseball team.

Starting on Blue Jays Opening Day presented by TD on March 27, baseball fans can enjoy Clearly Canadian’s signature flavours, including Mountain Blackberry Original, Wild Cherry Original, and Sparkling Mineral Water. The beverage will be available for purchase at Rogers Centre, marking a significant expansion for the Canadian brand.

The partnership is a natural fit, given Clearly Canadian’s deep-rooted connection to the country’s culture and heritage. The company’s CEO, Paul Tepperman, noted that baseball even played a role in the design of the brand’s distinctive blue glass bottles. The brand, originally popular in the 1990s, has seen a resurgence since its 2017 retail reintroduction, fueled by a fan-driven crowdfunding campaign. In response to growing demand, Clearly Canadian has also introduced a new 6-pack can format, designed for convenient, on-the-go consumption.

Blue Jays fans will be among the first in Canada to experience the brand’s new recyclable eco-friendly SleekCans. The collaboration aligns with Clearly Canadian’s commitment to environmental responsibility, ensuring that fans can enjoy their beverages while supporting sustainability efforts.

Jennifer Blackburn, VP of Marketing Strategy and Interim CMO for Clearly Canadian, emphasized the brand’s dedication to Canadian culture, outdoor living, and community involvement. “Partnering with the Toronto Blue Jays is a natural fit with our brand,” she said, highlighting the company’s passion for supporting Canadian sports and events.

David O’Reilly, Senior Director of Partnerships for the Toronto Blue Jays, welcomed the collaboration. “We’re thrilled to partner with Clearly Canadian – a brand that aligns with Blue Jays values,” he said. “We’re excited to offer Blue Jays fans an iconic beverage at Rogers Centre for years to come.”

Clearly Canadian sparkling waters are sourced from natural Canadian springs, featuring simple ingredients and natural fruit flavours. The brand’s growing presence in the Canadian market includes availability at major retailers such as Loblaws, Shoppers Drug Mart, Sobeys, Farm Boy, FreshCo, Metro Ontario, Circle K, 7-Eleven, London Drugs, Whole Foods Canada, and on Amazon Canada.

For more information on Clearly Canadian and its product offerings, visit www.clearlycanadian.com.

SOURCE Clearly Canadian